only human

human factors and psychology stuff for anyone interested in making things easier, safer and more enjoyable to use

Thursday, September 15, 2005 

Neglect usability - at what cost?

So you've got loads of money, you've invested in several companies and you're an extremely busy businessperson. You want to check out the annual reports of the companies you have financial interest in, but they are poorly designed so you can't find what you're looking for, you get frustrated and leave. Does this affect your perception of the company ? You bet it does.

Companies are all too happy to get investers and shareholders but it would seem that they are neglecting the needs of their lifelines by forgetting about basic usability principles when displaying company reports. A recent study suggests that less than 10% of some of the worlds biggest 100 companies are falling short of basic usability pricinples in their annual reports. It would be very interesting to know at what cost

More here
Full survey here

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